Yetroselane is a company in the manufacturing sector and retailing of womenswear. Besides this, we are a brand that focusses on youth development and empowerment through our fashion academy. In our Fashion Academy we run vocational and entrepreneurial training courses to enable the youth to become employable. With the support of CFYE, we introduce the Atunbi project, which will focus on empowering women and fighting youth unemployment in Nigeria.
The Problem
With our project, we seek two address two pressing challenges in Nigeria. First, is the lack of sufficient job opportunities for youth and therefore high youth unemployment. In Nigeria, most employers have a preference for pre-trained, practically experienced staff, which hinders youth employment opportunities. Adding to that, there is a lack of support from educational institutes and enterprises to enable working-learning trajectories like internships which would increase the employability of youth.
Second, is the massive gap in the local garment manufacturing sector, including the scarcity of skilled workers. Most education in Nigeria is focussed on formal work and is not very practical, creating a mismatch between education and the expectations of employers. There is a lack of in-demand digital skills in the fashion business.
Among others, these two problems contribute to the unemployment of youth in Nigeria, as an estimated 24,5 million young men and women are currently either unemployed or underemployed.
The Solution
The fasion industry is a multi-billion-dollar industry that is constantly growing, providing many potential for return on investment.
With our project, Atunbi, we aim to revolutionize the fashion industry by empowering women with technical and digital skills to unlock better opportunities. With our project we propose to increase the production capacity of Yetroselane by 1000% in the next two years, by integrating AI into the manufacturing process and atuomating our administrative operations
This will lead to the creation of new markets, new business models and new direct jobs for young people. It will also lead to indirect employment for our supply chain actors and other stakeholders.
We will expand capacity in three key pillars:
- Garment manufacturing, we will increase to 100,000 garments per months, with 500 machines within the next three years. We create at least 13 new jobs for every ten new machines.
- Circularity now embedded in our business model, we have created new markets.
- Implement a digital transformation program incorporating AI and digital manufacturing.
In the long term we aim to impact 455 youth, match 470 youth and improve the employment of 75 persons.
Additionality
The support of CFYE will help us ensure that our program is benefiting the correct type of young women that are in need of support, it will also help us to promote the welfare of people in the garment industry. CFYE will also help us to ensure that the gender equity goal we are trying to achieve in the skilled labour sector is appropriately captured in our programs.
It is likely that with CFYE support, the project will be better designed, proceed more quickly, or reach more young people than it otherwise would have.